The idea for the company was born out of frustration with a computer department and a COO who didn't understand the company's website was likely doing more harm than good. A 1.2 MB picture on the homepage (an "ego shot" aerial picture of the factory) took forever to load back in the days of 14.4 kbps modems.
While our customers and prospects weren't making it past the first page of the site most of the time, the site worked fine in the office over the network. My focus was to market companies online using the most effective methods available. While the internet landscape has changed drastically since 1997 our fundamental strategy of providing useful information to connect and engage with prospects hasn't changed.
While our customers and prospects weren't making it past the first page of the site most of the time, the site worked fine in the office over the network. My focus was to market companies online using the most effective methods available. While the internet landscape has changed drastically since 1997 our fundamental strategy of providing useful information to connect and engage with prospects hasn't changed.
Services
To recap, inbound marketing starts with exceptional content. That content is most likely going to be presented on your website in the form of a blog. You've probably heard about blogging before, but what you may not realize is how important it is to your inbound marketing efforts. A blog is just a regularly updated website, usually dedicated to a single area of interest.
With the widespread use of social websites like Facebook and LinkedIn, many companies have questions about how they can use social media marketing successfully. If your company's online marketing experience includes email newsletters that are now defunct because nobody could figure out what to write or there's an abandoned company blog hiding in your online closet, social media marketing may not be for you.
Online surveys are one more tool you can use to uncover the key pain points and needs your customers have. Ask the right questions and you can learn why customers came to your site, what they're looking for, what they need help with. Once you know why they're on your site, you can create content that meets those needs.
Video is a powerful online marketing tool. With the widespread availability of HD cameras in smartphones and low-cost HD video cameras, the ease of making videos from a technical perspective has become much easier. We will be showcasing our video projects here. If you're interested in having a video done for your company, please contact us and we'll discuss the possibilities!
Reviews
Be the first to review The Webb For Business Com.
Write a Review
