Spot On Digital Marketing
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Our passion and mission is to help business owners to take action and implement digital marketing in their business. Thanks to you, clients from across the country have found me and I've been asked to do radio interviews locally and internationally. Michelle turned what could have been a catastrophic website crash into a mere blip.

She combines technical excellence, unparalleled service and genuinely caring approach with industry best practices. When you need things done right, in a timely manner, and when you just want the confidence of a job well done.
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As the founder and president of Spot On Digital Marketing, Michelle Castillo has 15 years of experience in the Information Technology industry. She has a Masters in Engineering and has lived and worked in Japan, Europe and all over North America where she has provided complex, million-dollar software development solutions to companies such as Toyota, Nissan, Mazda, BMW, Dell and GM.
Have an idea, but don't know what to do next and are overwhelmed by your membership site options. Want to stop trading hours for dollars, and instead scale your business through recurring revenue. Have an existing membership site and are frustrated with the functionality and usability, and want an upgrade.
How many of your website's visitors never contact you because the lack of clarity on how you can help them? A lack of efficient marketing may already be costing you a great deal. While having a pretty website can certainly make a great first impression, that's not nearly enough if you want to convert a customer into a real, tangible sale.
Up until a few years ago, if you simply entered "plumber" into Google's search bar, you'd get results from all over the country. It didn't matter if you were located in Vancouver, Toronto or Victoria, you'd get the same top 10 results no matter what. But a plumber in Calgary isn't going to drive out to your place in Vancouver, nor would they be able to fix your plumbing in a pinch.
Dave Dee used to be a magician and a mentalist but then he discovered the secrets to effective sales and marketing and his business exploded. As a result of his success, Dave Dee was asked to speak at entrepreneurial conferences around the world and share his story. Because he wanted to make a more profound impact on people's lives than he could from just being an entertainer, he started Dave Dee, Inc.
Reviews (10)
Nathalie Plamondon-Thomas
Nathalie Plamondon-Thomas
Aug 29, 2021
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I have been working with Michelle for over 5 years and I have to say that it is great to know you have a geek in your corner! Michelle is an engineer that makes things work. She is more than a web provider for me, I consider her as a business partner. She shares with me the latest and greatest when it comes to web automation and I know that I can count on her "can-do" attitude to find a solution for my sometimes complicated projects. I have and continue to recommend Michelle to any entrepreneur wanting a website or membership site that converts.
Melissa McCreery
Melissa McCreery
Aug 17, 2021
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Michelle is who I turn to for website genius and digital marketing technology. She is wonderful to work with - organized, reliable, and trustworthy. She knows her stuff and gets things done efficiently while valuing my time and budget. She understands the intersection between getting the technology right and creating digital marketing that is effective. In this world, the details matter and I know I can count on Michelle to get the job done correctly - the first time.
Debora Kwasnicky
Debora Kwasnicky
Nov 01, 2019
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Michelle of Spot On Digital Marketing was referred to me by another company when I was having problems with my website hosted by Yellow Pages. She was amazing at recognizing our needs, reducing the monthly costs and keeping up with ongoing maintenance updates. She is prompt to make amendments and recognizes the importance of our legislative requirements. Would recommend her to anyone that requires a web site and/or website monitoring.
Adil Real
Adil Real
Sep 27, 2019
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Spot on digital marketing is great to work with. Michelle helps to set up a carefully customized program which creates lot of leads. Her service is quick to respond to emails and phone calls. She is knowledgeable and nice to work with. I highly recommend Spot on digital
Iliana Hegewisch
Iliana Hegewisch
Nov 10, 2017
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Michelle's knowledge and passion of her service, has been an effective solution for online marketing. We highly recommend Spot in digital marketing as they always exceed our expectations in every service they provide. Michelle is engaged in targeting our market and this represents a tremendous growth to our business. Thanks, Iliana Maria
Susannah Steers
Susannah Steers
Jul 29, 2017
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Michelle turned what could have been a catastrophic website crash into a mere blip. She combines technical excellence, unparalleled service and genuinely caring approach with industry best practices. When you need things done right, in a timely manner, and when you just want the confidence of a job well done... call Michelle at Spot On Digital Marketing!
Erin Reynel
Erin Reynel
Sep 13, 2016
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Michelle is one of the few web developers who TRULY cares about helping your business grow with a great website. She is extremely knowledgeable, has a big heart, and has a ton of experience with SEO and website development. Guaranteed, you'll be thrilled with the results when you work with Michelle.
Carlos Bobadilla
Carlos Bobadilla
Jan 03, 2016
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Michelle has been an asset to my business's online performance. She has provided us high-value professional services and advice on every aspect of Internet marketing over the last 4 years. The results have been 100% cost-effective. Truly recommendable.
John Boateng
John Boateng
Oct 29, 2015
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My name is John, I am the co-founder of Dream Hoops Basketball Academy. We recently had Michelle and Spot On Digital Marketing take a look at our website and make some suggestions on how to improve it. We wanted to make the website cleaner, more modern and user friendly. Michelle and Spot On Digital Marketing reviewed our website and took into account all of our requests. Taking our brand and our vision into account, Michelle was able to produce a website that captures the essence of our brand and our business. Furthermore, our website has that modern feel to it and is user friendly. We loved working
Robert Mogensen
Robert Mogensen
Aug 09, 2015
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I have worked with Spot On Digital Marketing's, Michelle Castillo for many years. Her understanding and the practical implementation of SEO and other online intelligence make her the only choice for me when it comes to increasing my online presence. Great advice from someone who truly has their finger on the pulse of this ever changing world of online marketing. If you don't have Michelle on your team, you are, without a doubt, losing business every day.