Customers are now engaging with 3-5 pieces of content before talking to a sales rep (Hubspot). 9 out of 10 B2B purchasers say content had an impact on their buying decisions (PKGlobal). On average, conversion rates are 6X higher for companies and brands that prioritize content (Aberdeen Group). Content makes a difference. Draw on the content packages & services of Tap-In Marketing and leverage the power of content.
Services
Here's a little background. For 20+ years I have collaborated with business owners and marketing professionals helping them leverage the power of content to generate awareness, interest, sign-ups, leads and sales for their company or brand. My experience is wide and varied.
It includes both B2C and B2B accounts in categories such as: financial services, government, retail, packaged goods, manufacturing, automotive, technology, tourism, healthcare, grocery/food, property development and not-for-profit.I look forward to discussing your business and marketing goals, and how content can play a role in achieving them.
It includes both B2C and B2B accounts in categories such as: financial services, government, retail, packaged goods, manufacturing, automotive, technology, tourism, healthcare, grocery/food, property development and not-for-profit.I look forward to discussing your business and marketing goals, and how content can play a role in achieving them.
Within your organization are a variety of experts who possess valuable insight and knowledge about the field your company operates in. Make prospects aware of that expertise. Prove that expertise to visitors to your website. And reinforce that expertise with existing clients. How? Activate your experts by producing, posting and marketing expert content.
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