Business Details
Your Trusted Digital Marketing Partner in Montreal
Pertinence Media is a boutique digital marketing agency dedicated to delivering high-quality digital marketing solutions for e-commerce, retailers, and B2B businesses. Our strategy-first approach ensures personalized and relevant digital marketing strategies tailored to each client's unique needs, avoiding cookie-cutter methodologies. We specialize in creating winning digital strategies, optimizing digital advertising campaigns, and implementing data-driven SEO and marketing automation solutions. Our team of experts focuses exclusively on digital marketing, prioritizing transparency, collaboration, and quality in every project.We measure all our efforts to ensure measurable results, maintaining open communication with clients through timely responses and detailed reporting. Our commitment to excellence extends to strategic consulting, customer journey analysis, and platform-specific expertise in Google, Facebook, YouTube, LinkedIn, and Amazon Marketing. We empower businesses to grow revenue, acquire new customers, and succeed in the digital age through tailored strategies and innovative methodologies.
Services
Digital Strategy
Digital Advertising
Search Engine Optimization
Email Marketing Automation
Klaviyo Training
Highlights and features
- We are results-driven with measurable outcomes on all campaigns.
- Boutique agency structure ensures lower overhead costs and faster execution.
- We don't take a percentage of ad spend, charging hourly instead.
- Specialized exclusively in digital marketing strategies and execution.
- We prioritize transparency with timely communication and detailed reporting.
Services
Digital Strategy
We create customized digital strategies tailored to your business needs, analyzing markets, competition, and customer data to identify growth opportunities. Our approach combines strategic consulting with customer journey analysis to optimize digital experiences across all touchpoints. We help businesses develop winning strategies that drive revenue growth and competitive advantage in the digital marketplace.
Digital Advertising
Our digital advertising services include strategy development, account audits, and performance optimization across Google, Facebook, YouTube, LinkedIn, and Amazon. We use data-driven methodologies to improve ad effectiveness without increasing budgets, focusing on targeting qualified audiences and maximizing return on advertising spend through continuous monitoring and intelligent optimizations.
Search Engine Optimization
We provide comprehensive SEO solutions including keyword strategy development, technical audits, and on-page content optimization. Our 85+ point audit process identifies technical issues while our content optimization ensures alignment with target keywords. We focus on improving organic visibility and driving high-quality traffic through data-driven optimization of website infrastructure and content.
Email Marketing Automation
Our email marketing automation services transform basic newsletters into sophisticated customer journey sequences. We implement lead nurturing, scoring systems, and automated communication workflows using platforms like Klaviyo. Our experts configure accounts, develop segmentation strategies, and optimize campaigns to improve customer retention and drive revenue through personalized, data-driven email marketing.
Klaviyo Training
We offer specialized Klaviyo training programs to help businesses maximize their marketing automation potential. Our training covers account configuration, strategy development, database segmentation, campaign analysis, and automated sequence setup. We provide hands-on instruction to help teams develop internal expertise while implementing best practices for email marketing and customer journey automation.
People
Jean-Franois Bouchard
Founder & CEO
Digital marketing expert with extensive experience in developing growth strategies for e-commerce and B2B businesses. Leads strategic direction while maintaining hands-on involvement in client projects.
Marie-Claude Tremblay
Head of Strategy
Marketing strategist specializing in customer journey optimization and digital transformation. Develops data-driven strategies that align with business objectives and market trends.
Alexandre Dumas
Digital Advertising Director
Paid media specialist with expertise in campaign optimization across major platforms. Focuses on maximizing ROI through strategic targeting and performance analysis.
Sophie Gagnon
SEO Specialist
Search engine optimization expert conducting technical audits and developing keyword strategies to improve organic visibility and website performance.
Martin Roy
Marketing Automation Lead
Klaviyo certified expert implementing email marketing automation solutions and training clients on platform optimization for improved customer engagement.
Questions
What digital marketing services do you specialize in?
We specialize in digital strategy development, paid advertising optimization, SEO, email marketing automation, and Klaviyo implementation for e-commerce and B2B businesses.
Do you work with businesses outside Montreal?
While based in Montreal, we serve clients globally with a focus on e-commerce and B2B companies requiring specialized digital marketing expertise.
How do you measure campaign success?
We use custom Google Data Studio dashboards for real-time reporting, tracking key performance indicators aligned with your specific business objectives and marketing goals.
What makes your agency different from competitors?
We combine boutique agency flexibility with enterprise-level expertise, charging hourly rates without taking ad spend percentages while maintaining complete transparency in all operations.
Can you help with marketing automation platforms?
Yes, we specialize in Klaviyo implementation and optimization, including lead nurturing, scoring, automated communication sequences, and comprehensive platform audits.
